Opening Reception for A Sip of History: Rochester's Fee Brothers

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"A Sip of History: Rochester’s Fee Brothers", an exhibit curated and installed by the students and faculty of “MUSE 354- Exhibition Design”, is hosting its Opening Reception on March 24, 2026.

A family-owned business since 1864, Fee Brothers, Inc. has undergone significant changes, reinventing itself from a small deli shop in Downtown Rochester to a worldwide name in mixology. However, the family’s resilience, innovation, and commitment to preserving their legacy have remained consistent over five generations. This exhibit explores several aspects of this heritage: the historical context of the brand’s
founding, the array of products it has produced, and the evolution of its branding and marketing over the past 160 years.

The event will include guided tours, giveaways, hors d'oeuvres, and mocktails inspired by Fee Brothers’ recipes.

Please submit interpreting requests to myAccess.rit.edu.

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